Monthly Archives: November 2012

Conexpo-Con/AGG ads

Here’s a 3D job that kept me busy for most of the past month. From what I gather, they’re promoting a construction equipment convention that’s going to be held in Las Vegas in March 2014. (Note: I DIDN’T do the video on their home page.) The images needed to be rendered big enough to output them for trade show booth displays, so the final file sizes were pretty much a bear to work with.
I started with prebuilt 3D models which were purchased from Turbosquid , a 3D model site. I then used a cloth simulator in a 3D program which is a good start, but requires a lot of post rendering Photoshop work. The “cloth” is in fact a 3D plane that is dropped over the model (actually an invisible low-polygon-count “proxy” version, to get geeky for a moment) and frozen when it looks about right. Getting a proper feel to the fabric takes a good bit of fiddling with the cloth/gravity settings and trial-and-error.

Oh, and in the process, I also learned what “stanchions” are (those velvet rope barrier thingies).

Thanks to Joshua Schober for the excellent art direction.

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Abe Lincoln’s back!


Lately, Abe Lincoln seems to be getting the kind of front page periodical coverage once reserved for pop stars and celebrities. Besides being featured recently on the covers of Newsweek and Time , he soon-to-be-released biopic “Lincoln” will examine his final year as President. And of course, who can forget his heroic deeds as fearless vampire hunter?
Besides the fact that this year marks the 147th anniversary of Lincoln’s assassination, our own troubled times seem to have sparked a renewed interest in a time of even greater divisiveness and strife, when the future of the U.S. was truly in doubt. At no time since the civil war has there been such a sharp ideological division in the U.S. And we all know what Lincoln said about a house divided.
Make your voice heard in tomorrow’s election if you haven’t already voted. And though it’s a tall order, let’s hope the outcome is decisive, fair, and undisputed.


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